There is an adage that you can't teach an old dog new tricks. Now, I don't really like to be considered "old" or "a dog," but in this case it just might apply. We have been blogging now for several months, and while I still find it to be a rather bizarre and narcissistic form of public expression, at least I've more or less settled into the routine. Next on the list of new things to throw at us was webcasts, or, as they're referred to around here, "webinars." (Puhleez.) And here's where my patience is starting to fray. What is a webinar? It's very similar to a panel discussion that one might attend at SEG, only it's online. Sometimes they're sponsored; other times participants pay a small fee to log in, turn up their audio, and hopefully be enlightened and educated. The technology is really pretty neat -- panelists can run PowerPoint presentations online, and participants can e-mail questions to the panelists. As the moderator, I mainly sit back and watch the show, mindful, of course, that if no one asks any questions I'd better come up with something quickly. So here's my issue -- webinars were presented to us as yet another novel way to get information to our readers, but we're having trouble generating much excitement about them. I think there are a number of reasons. First of all, people are still really busy and can't necessarily spare 30 or 40 minutes in the middle of a hectic day. Secondly, we're still struggling to find topics that interest a wide range of people. Thirdly, it's tough to get the "big names" to participate because of bureaucratic issues, but it's hard to generate an audience unless the big names are involved. So here's my challenge: tell me what you want to learn more about. Tell me who you'd really like to hear talk about it. If you've been asked to participate in a webinar in the past and have not felt comfortable about it, tell me why. Unlike blogs, I think webinars have a bright future in the energy publishing industry. But like so many other things about this brave new world, some of us older "dogs" just can't quite sniff our way past the obstacles yet.