Airborne Oil & Gas unveiled a rebranding on Oct. 8 that, according to Chief Commercial Officer Martin van Onna, reinforces the company’s energy transition journey.
“We thought this is the right time to move beyond oil and gas to support renewable industries and at the same time continue to support our current client base in the energy industry to reduce their carbon footprint,” Onna told Hart Energy’s Faiza Rizvi.
The company, now known as Strohm, has successfully supported the oil and gas sector for the past 13 years through the manufacturing of thermoplastic composite pipe, which the installation of has been proven to reduce carbon footprints by more than half compared to traditional steel alternatives, according to a company release.
Onna recently spoke candidly about the company’s rebranding to focus on the energy transition and how the industry is adopting low-carbon technologies at a much faster rate. He also discussed the applications of thermoplastic composite pipe in the current environment, which was developed by his company to help operators handle tough downhole, offshore and subsea environments.
“The pandemic, of course, has had a profound impact on the industry and what affects us at Airborne Oil & Gas, as a disruptor, is the acceptance of new technologies. What we have seen is that a technology like ours, which is lightweight, non-corrosive and has a small carbon footprint, is seeing a much faster uptake than ever before…This is something that has changed from the past,” Onna said. “Over the next few years, we see an unstoppable trend of our industry moving to reduce the carbon footprint of all the aspects of the operations involved in hydrocarbon production.”
Speaking of demand recovery, he said: “The pendulum may have gone too far but [demand] will come back to show that there is a place for hydrocarbons in the world, albeit with a very strong focus on reducing CO₂ footprint.”
Jump to:
- Rebranding (0:34)
- Energy transition (1:29)
- Thermoplastic composite pipe (4:12)
- Digital transformation (6:41)
- Demand recovery (8:32)
Recommended Reading
Petrobras, Keppel Shipyard Sign P-83 Construction Contract
2022-09-28 - Petrobras' "New Generation" platforms, including the P-83, will have high production capacity and incorporate carbon emissions reduction technology.
Shell, Exxon Mobil Launch sale of UK, Dutch North Sea Assets
2022-09-27 - Launched earlier this month, the sale comes after Shell and Exxon Mobil ran initial sales processes for their British and Dutch assets.
US Offshore Oil Output Drops as Hurricane Ian Takes Aim
2022-09-27 - Offshore oil and gas producers Chevron, BP, Occidental Petroleum and Hess on Sept. 26 said they had taken precautions ahead of Hurricane Ian’s arrival in the Gulf of Mexico.
AI, Biosurfactants Help Drain Oil Reservoirs
2022-09-27 - Two companies have developed new ESG-friendly EOR methods to help operators produce more barrels.
BP, Chevron Cut Offshore Oil Production Ahead of Hurricane Ian
2022-09-26 - Occidental Petroleum and Hess said they were implementing measures for facilities in the Gulf of Mexico. Murphy Oil and Equinor said they did not anticipate any impact to their operations, while Shell said it was closely monitoring the storm’s track.