Baker Hughes made its separation with General Electric Co. (GE) official on Oct 17 by unveiling a complete overhaul to the company’s image.

“Welcome to the New Baker Hughes,” reads the Houston-based company’s website.

After a brief stint as Baker Hughes, a GE company, the oilfield services company with a history dating over a century will now be known as Baker Hughes Co. Additionally, the company’s stock will begin trading on the New York Stock Exchange Oct. 18 under the new symbol “BKR”.

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